Automotive Addict

With Gas Prices rising higher and higher, Chrysler has come up with a promotion to help you spend less at the pump, I think!

The May Gas incentive for Chrysler works like this. If you buy a Chrysler, Jeep, or Dodge during may you will only pay $2.99 for gas for 3 years. "Lets Refuel America" is the slogan tag line.

Now, for the limitations. You have to use your credit card to purchase the gas and the amount over $2.99 will be billed back to Chrysler. You have to give up rebate money to receive this gas offer. Strike #3, the gas savings are covered for 12000 miles of driving per year for 3 years. And, it does not cover some of the gas guzzlers like the Wrangler, Viper, and Dodge Challenger.

I think customers are tired of all the sales gimmicks that are only designed to drive sales and are not for the customer at all. Why not give the customer the rebate and take the gas savings out of the profit of the car? Why not load a card with $1000 that can be used for anything the customer wants to spend their money on?

Why not lower the salaries of these advertising consultants to give more back to the customer! Wow, I know I made someone mad with that one. I believe we are in a time when customers are smarter than ever. Customers have the all powerful Internet. Most customers come to the dealerships knowing more than the salesman about a vehicle because of the Internet. Don't think you can patronize a customer with savings that comes from their own pockets, it wont work!

This is just one persons opinion, please let me know how you feel by your comments.